Video marketing can be a blessing and curse. Most internet marketers know how the process works but reach difficulties when it comes to creating the video.
However, there are ways to make it easier to create a good video. Generating decent videos is fairly simple if you use some easy-to-remember methods. These five simple strategies will ensure that you not only create a video that will increase your traffic, but which will go viral while you watch your revenues soar.
Tip #1 – Select The Best Video Subject
Think carefully when considering what your video is going to be about. Getting your video to go viral can be as simple as choosing a particularly controversial topic. You don’t have to make something up to do this. By using the video to make a statement; regardless of your personal take on the issue; you will generate traffic from those who fall on both sides of the issue. Strong feelings for or against your topic can encourage those who support it or who hate it to not only respond to your video but to share it with others.
Tip #2 – How to Create Your Video
Making a video that will generate traffic doesn’t take a performance arts degree. There are many ways to make a simple video; a screen capture video that demonstrates your product, shows your PowerPoint presentation or which gives a demonstration how to do something are all effective methods. It doesn’t have to cost a fortune to get started, use Camtasia (30 day trial) or a free program like Camstudio to get started. Either of these will give you what you need without worrying about the cost.
* Camstudio – http: //camstudio. org
* Camtasia – http: //www. techsmith. com/camtasia
The software is very easy to use. Simply press record, start to talk on your subject material, then view the result. Don’t make the video too long though. The shorter your video the more likely people will be to watch the entire thing.
Tip #3 – How to Post Your Video
YouTube is the “800 pound gorilla” of video sharing sites, so you definitely want to post your video there. Sites like Google Video, Vimeo, Metacafe, Revver and Stickam are video sharing sites that are also quite popular and which should be taken into consideration when you are thinking of uploading your video.
Tip #4 – Ways to promote Your Video
Spareading the word about your video comes next. Your video can be promoted to your own social sites like Facebook and Twitter, and promoted to your email list (if you own one).
Consider all the places you visit where people seem interested in what you have to say, you can include a link to your video on any of these places. Don’t be shy about asking people to do you a favor by subscribing to your channel or clicking on “like”. The more people you share your video with, the more people they will share it with, and soon your video will go viral. If you are lucky your video will reach more and more people every day. You’ll find your video reaching “critical mass” by using these steps.
Tip #5 – Don’t Give Up
You can’t expect that every video you post is going to be a success. The most effective method is to never give up. Continue to submit new videos. Keep the channels of communication open; people who have commented on your video are more likely to comment again if they get a response from you. Keep your old videos fresh in people’s minds by continually promoting them. The tipping point for sending your video viral can be reached by consistently following these methods that will increase your videos views and comments. By which means you will easily gain more traffic and will increase the amount of money that you make.
